Monday, February 9, 2015

Will BMW Be Tesla's First Competitor?

Tesla Motors (NASDAQ: TSLA  ) has made a huge splash with its all-electric Model S luxury sedan -- its first big move in its effort to become the electric-car version of Germany's BMW (NASDAQOTH: BAMXF  ) .

But now, BMW is making its own first move on to Tesla's turf. Executives said this week that BMW already had 100,000 people signed up to test drive the all-electric car it plans to launch this fall. Is it time for Tesla to worry? In this video, Fool.com contributor John Rosevear takes a closer look at BMW's new electric car -- and gives his take on how it's likely to affect Tesla's sales.

Tesla's plan to disrupt the global auto business has yielded spectacular results. But giant competitors are already moving to disrupt Tesla. Will the company be able to fend them off? The Motley Fool answers this question and more in our most in-depth Tesla research available. Get instant access by clicking here now.

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