As the Street awaits the IPO filing of Facebook, which could come this evening, CNBC’s Julia Boorstin reports that sources with access to the filing data tell her the company made $1.5 billion in profit on $3.8 billion in sales in the most recent year, with 90% of revenue coming from advertising.
Boorstin ads that investors “will be curious to see about some non-financial metrics and what they say about Facebook’s advertising potential, like how many of Facebook’s users are active and how much time do they spend on average and are they engaging with those ads.”
http://video.cnbc.com/gallery/?video=3000070788
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